Corvallis, OR, February 14, 2007 PTV is proud to announce that it is partnering with Motorola to launch a new mobile phone navigation accessory for both the North American and European consumer markets. Working with our developer partner Jentro, the worldwide consumer brand will launch new navigation products and location-based services in North America and Europe in the second quarter of 2007. Motorola’s description of the product can be viewed here:
http://www.motorola.com/mot/doc/6/6662_MotDoc.pdf.
With its new products and mobile devices Motorola will bring mobile navigation and location-based services (LBS) to the mass markets in North America and Europe. PTV and Jentro have developed several navigation systems in the past, including the number one navigation system for cell phones in Europe.
Unique value-added services for cell phone users
Customers in North America and Europe will benefit from a complete navigation solution for their mobile devices. Location-based services, such as local searches, allow consumers to find specific points of interest (i.e. hotels).
Further value-added services, such as social networking or emergency tracking, can easily be linked to the system.
Combining PTV and Jentro technologies
For years, PTV has been collaborating with Jentro to develop world-class online navigation solutions. Together, they developed and launched the first navigation system for mass market mobile phones.
Based on
PTV NaviGuide, the technology provides server-based navigation and map display for Motorola's phone-based navigation. These features and other location-based services are integrated into Jentro's Location Based Experience Platform. PTV edits and processes NAVTEQ-supplied map and POI data for both Europe and North America. PTV also provides up-to-date traffic reports from different traffic information providers covering the U.S. and many European countries. This comprehensive and dynamic route calculation helps motorists to avoid traffic jams.
Relevant press releases include:
Motorola:
http://www.motorola.com/mediacenter/news/detail.jsp?globalObjectId=7721_7650_23
PTV AG:
http://www.english.ptv.de/cgi-bin/news/presse.pl?init=show&art=0207Jentro_Motorola_e
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